e-commerce marketing

The e-commerce revolution has profoundly reshaped consumer behavior and business operations, offering unparalleled convenience and a global reach that transcends geographic boundaries. However, unlike traditional brick-and-mortar stores where customers can physically interact with products, e-commerce lacks this tangible element. This is where e-commerce packaging steps in, evolving from a mere protective layer into a strategic branding tool and an integral part of the customer experience.